Problem:
Safety on mountain biking trails
Solution:
MOREWOOD BIKES partnered up with DJI to create a pop up delivery service and base camp called: The Drop
How does ‘The Drop’ work:
Each month a popular mountain biking route is chosen. At this route a pop-up base camp is built. Cyclists are able to view the app and see what routes are available nearby and which routes their friends are doing.
By checking in on the app, this activates the tracking and delivery function. Services such as: Food and drink delivery, bicycle mechanics and emergency services are available anywhere on route.
Safety on mountain biking trails
Solution:
MOREWOOD BIKES partnered up with DJI to create a pop up delivery service and base camp called: The Drop
How does ‘The Drop’ work:
Each month a popular mountain biking route is chosen. At this route a pop-up base camp is built. Cyclists are able to view the app and see what routes are available nearby and which routes their friends are doing.
By checking in on the app, this activates the tracking and delivery function. Services such as: Food and drink delivery, bicycle mechanics and emergency services are available anywhere on route.
A pop-up 'container' design was created on the SketchUp program to help give the client a better visual
of how the idea would be executed.
of how the idea would be executed.
The Drop logo was created by combining the 'o' with the wings of the drone.
AdobeXD was used to create an app prototype.
